Targeting UK Mass Affluents with Insurance

To understand the differing needs of mass affluent customers in comparison to the mass market.

Market Research Report Store(MRRS) adds "Targeting UK Mass Affluents with Insurance" new study, published in April 2017. It is a professional and in-depth study.

Get full report details at:
https://www.marketresearchreportstore.com/shop/targeting-uk-mass-affluents-with-insurance

Summary
The mass affluent population in the UK is growing, meaning the demographic is an opportunity for providers selling personal insurance. Mass affluents are more likely to be male, have higher household incomes, and be married compared to retail customers. The assets of mass affluents are higher value, making their insurance needs more complex. They have different lifestyles compared to retail customers, meaning they also have different insurance needs. They travel abroad more often, and are more likely to own a second home, a car that requires specialist insurance, and high-value items that require additional cover. The penetration of personal insurance products is higher among mass affluents than retail customers, and they also pay higher premiums.

Key Findings
– Mass affluent customers are likely to only purchase a policy once they are confident in the provider and the product offered, making sure that all options and repercussions have been explored.
– Mass affluents are traditional buyers who want guidance and a more personal experience when buying cover.
– Customer loyalty is high for mass affluents. 76.0% stayed with their existing provider in 2016.
– Provider reputation and personal recommendations are more important to mass affluents than retail customers.

Synopsis
“Targeting UK Mass Affluents with Insurance” report explores the differing attitudes and insurance needs of higher affluence customers in comparison to the mass market. It explores the demographics of the group, the products they hold, and their purchasing preferences. It also highlights the leading providers for mass affluents, and discusses the opportunities and best ways providers can reach and engage with this customer group.

Reasons To Buy
– To understand the differing needs of mass affluent customers in comparison to the mass market.
– To improve customer engagement by recognizing what is most important to mass affluent customers and how insurers can adapt their products and services to meet their needs.
– To discover the top providers within the mass affluent insurance market.
– To explore the opportunities the mass affluent market provides in terms of insurance innovation.

Get full report details at:
https://www.marketresearchreportstore.com/shop/targeting-uk-mass-affluents-with-insurance

Contact :
Fiona
Sales Director
Tel: +00-1-626-3463946 - U.S
E-mail: fiona@marketresearchreportstore.com
Web:http://www.marketresearchreportstore.com/

About Market Research Report Store
Since the establishment, Market Research Report Store has determined to take the online market research reports platform to the next level. With our passion and profession, we are designed to be the best among the bests.
Market Research Report Store is one of the most fast-growing and professional online platforms for industry reports, market reports, and professional surveys. Our collection covers more than 100 global markets. We have cooperated with leading publishers and consultant companies to offer the best market intelligence products to our clients with instant access to our database.


Contact Details

Company Name: Market Research Report Store
Issued By: Fiona
Phone: 1-626-3463946
Address: U.S
City: U.S
State: U.S
Zip: 91748
Country: United States
Website: Visit the website

Keywords : report,

by Fiona (few years ago!)

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